The Tellur company has deployed the Tillypad XL hospitality management suite in the recently opened restaurant Broadway in Saint-Petersburg.A cozy and comfortable atmosphere and a great view behind the window make every visit to this restaurant unforgettable. The interior represents an exquisite combination of high-tech plasma panels and "antique" objects like a gramophone. The single-colour furniture of white, red and black colour contrasts with bright walls covered with newspaper cuts.Besides, Broadway offers its guests all kinds of recreation — quiet evenings on weekdays, fun parties on weekends, shows, and sport broadcasting. The exquisite and diverse cuisine with Russian, European and Japanese menus makes even the most sophisticated foodies happy.The deployment was carried out by Tellur. Having already used the Tillypad XL management suite, the owner of the restaurant decided to deploy that suite to receive a complete and up-to-date information on the work of the restaurant, do the accounting and carry out promotional campaigns.The latter are numerous and various in Broadway. The subtle discount settings available in Tillypad XL allow managers to plan and run different loyalty programmes and analyze their efficiency at every stage.Aleksei Pirogov, the Tellur’s project manager: "At the installation stage, the managers of the restaurant provided us with all the necessary information on prospective loyalty programmes, and we configured Tillypad XL according to that information. Thanks to the flexible settings of the system, Broadway offers guests all sorts of promotion campaigns like happy hours, business lunch, discounts for regulars, offers at parties and many others. Also, managers can easily analyse the efficiency of the campaigns, change their conditions and create new offers".
Tillypad XL in the Saint-Petersburg Broadway